ST Performance Consulting exists to help people and organizations thrive. Built on nearly 20 years of experience at the intersection of elite sport and high-performing business, we bring the lessons, systems, and culture of the world’s most demanding environments to athletes, coaches, executives, and organizations of all sizes—from global enterprises to ambitious start-ups.

Our focus is simple: aligning people, leadership, and culture to create environments where performance is sustainable and growth is inevitable. Whether working with individuals or teams, we translate complex challenges into clear, actionable solutions that drive impact, resilience, and success.

About Simon

Founder Simon Thomas has spent close to two decades shaping performance systems across professional rugby, Major League Baseball, and international consulting. His philosophy is people-first: empowering athletes, leaders, and organizations through clarity, trust, and alignment. Simon’s experience spans championship-winning teams, cross-cultural environments, and executive coaching in high-stakes industries. The creation of ST Performance Consulting reflects his drive to share these insights more widely—helping others achieve their best while building cultures that last.